We believe most investors get flawed investment advice. They are encouraged to take bets in their portfolio where the odds are against them over the long term. This stems from the business models of most mutual funds and brokerage firms  being based on active management – the ability to time the market and/or pick superior stocks or mutual funds prospectively.  There is considerable data over a long period that suggests the odds are against active management adding long term value. Our firm avoids active management strategies that increase expenses and risk.  We build broadly diversified, low cost portfolios to capture market returns.